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Tricks of the Trade: More templates for your PR

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Last month we shared updated templates for press releases to help generate
news coverage for general club events and youth activities.

This week we've revised two more templates designed to bring attention to your club
and its members.

The  first template announces the rank change of a club member. While it highlights
the accomplishments of the player, it will also promote bridge and your club.
The second template publicizes a milestone birthday celebration for one of your
players. Are they turning 60? 80? 100? Use this special event to pitch your players'
love of bridge and invite readers to learn the game.

While these templates don't directly spotlight bridge, they do show that bridge is a
fun, social, challenging game where you can measure your skill growth. Be sure to
add information about your club and when readers can take lessons.

For more publicity tips, click here.